AxiGo
AxiGo was a flexible e-commerce platform designed to let anyone quickly create and manage their own online store. Launched in 2009, the platform served hundreds of customers over its lifecycle, offering both ease of use and the ability to deeply customize storefronts and workflows.
Key Features
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🛍️ Customizable Storefront Each user could launch their own online store in just a few moments. The storefront was highly customizable via an intuitive editor, and also allowed complete layout overrides for advanced users.
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⚙️ Powerful Admin Panel A web-based admin interface allowed store owners to:
- Manage product listings in bulk
- Handle orders and customers
- Modify content and appearance with ease
- Operate entirely within the browser without installing additional software
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🚀 Fast Onboarding New users could register and launch a functional shop with minimal setup, making AxiGo ideal for small businesses or individual sellers.
Tech Stack
- Frontend: Custom templating system for storefronts
- Admin Panel: In-browser web app (ExtJS)
- Backend: PHP / Zend Framework / MySQL
- Deployment: Self-hosted multi-tenant SaaS model
Purpose
The mission of AxiGo was to democratize access to e-commerce by providing a simple yet extensible platform where users could build their own shop without coding knowledge—but with enough flexibility to allow full customization if needed.
History & Status
- 🚀 Platform launched: Late 2009
- 👥 Served hundreds of active merchants
- 📉 Platform is currently being sunset after more than a decade of operation
Role & Contributions
- Co-created and maintained the full platform architecture
- Developed the dynamic storefront templating system
- Built the admin interface with real-time features and bulk operations
- Provided technical support and customization for customer stores
- Participated in onboarding and scaling for early adopters